How to Make Stickers to Sell Online: 8 Easy Steps


Are you an artist looking to make money from your work? If so, selling stickers online is a fantastic way to get started! We will lead you through the full process, from creating your stickers to selling them online, in this guide. We’ll go over everything you need to know, such as designing, printing, cutting, and selling as well. So why wait? Read on to know how to make stickers to sell online.

Stickers are a great method to express yourself, decorate your stuff, and give your life a personal touch. If you’re creative and have an aptitude for design, they can also be a terrific way to make money.

This article is for you if you want to know how to make stickers to sell online. We’ll help you through the entire process, from selecting the correct sticker paper and adhesive to designing high-quality designs and selling your stickers online. So, whether you’re a beginner or an expert, keep reading to learn how to make stickers to sell online.

Why make stickers?

Why make stickers | How to Make stickers to Sell Online
Why make stickers | How to Make stickers to Sell Online

There are a variety of reasons why you could wish to create stickers. Here are a few examples:

  • Stickers are an excellent means to communicate your unique artistic vision with the rest of the world. You can either design your own stickers or customise pre-made stickers with your own text or photos.
  • To personalise your possessions, use stickers. Stickers are a quick and easy method to add personality to your belongings. Stickers can be placed on your laptop, phone, water bottle, or anything else you wish to personalise.
  • Stickers are a great way to express your opinions, interests, or personality. They can also be used to publicise a cause or a company.
  • If you’re creative and have an aptitude for design, you can make money by selling stickers online. You may sell your stickers on a variety of prominent websites, including Etsy, Redbubble, and Amazon Handmade.

Whatever your purpose for producing stickers, it’s a fun and satisfying activity that people of all ages may enjoy. So, what are you holding out for? Begin producing stickers right away!

How to Make Stickers to Sell Online

How to Make Stickers to Sell Online
How to Make Stickers to Sell Online

Sticker design for sale requires a deliberate and strategic approach to guarantee your designs stand out and attract clients. Here’s a step-by-step tutorial to get you started:

Determine Your Niche

Determine your niche and target audience. Investigate trends, hobbies, and preferences to produce stickers that will appeal to your target audience.

  • Brainstorm Ideas: Create a variety of notions that are related to your area. Consider themes, styles, and messages that might be appealing to your target demographic.
  • Make Original Artwork: Create unique and visually appealing designs. Whether you choose pictures, typography, or a combination, creativity will help your stickers stand out.
  • Consider Size and Shape: Keep your sticker’s dimensions and shape in mind. Check that they are suited for a variety of applications and are simple to show.
  • Colour Scheme: Select a colour scheme that matches your design and generates the intended feelings. Colour consistency improves brand awareness.
  • Typography: When utilising text, choose clear and readable fonts that complement the concept of your design. For a finished appearance, pay attention to size, spacing, and placement.
  • Composition: Arrange your design elements in a way that is both balanced and visually appealing. Make focal points and think about how the design will look on the final sticker.
  • Resolution and quality: Create your stickers in high resolution to guarantee they look sharp and professional when printed.
  • Print prototypes: Print prototypes before mass production to evaluate colours, details, and overall appearance. Make any necessary modifications.
  • Collect Feedback: Seek feedback from peers or potential clients to help you improve your designs. Constructive criticism can aid in the improvement of your work.
  • File Preparation: Prepare your designs for printing by ensuring that they are in the suitable format and that any necessary bleed or trim areas are included.
  • Printing Options: Investigate various printing methods, such as digital printing or screen printing. Look for printing companies that provide high-quality outcomes and appropriate sticker materials.
  • Add Coating: Consider applying a protective coating, such as gloss or matte lamination, to improve the durability and aesthetic of the stickers.

Select Design Program

Choose design software that you are familiar with, such as Adobe Illustrator, Photoshop, or free equivalents such as Canva or Inkscape.

Adobe Illustrator

This industry-standard software excels in creating vector-based designs, ideal for stickers that require precision and scalability. You can design intricate illustrations and graphics with ease.


Known for its versatility, Photoshop is excellent for editing raster-based images, adding textures, and applying artistic effects. It’s particularly useful for creating photo-realistic or textured sticker designs.


As a user-friendly platform, Canva is perfect for beginners and non-designers. It offers intuitive tools to create appealing graphics and designs, making it ideal for straightforward sticker concepts.


For those on a budget, Inkscape is a free and open-source alternative that specializes in vector graphics. It provides essential tools for designing vector-based stickers without the cost of premium software.

Choose Different Types of Sticker Finishes

Different types of sticker finishes | How to make stickers to sell online

Here are some popular types of sticker finishes to be aware of:

  • Gloss: The most prevalent sort of sticker finish is gloss. It makes the sticker glossy and reflective. Gloss stickers are perfect for displaying stickers in high-traffic places, such as windows or cars.
  • Matte: This finish imparts a flat, non-reflective appearance to the sticker. Matte stickers are frequently utilised for stickers that will be applied to more delicate surfaces, such as laptops or phones.
  • UV coating: This treatment protects the sticker from fading and yellowing caused by sunlight exposure. UV treatment is an excellent choice for stickers that will be exhibited outside.
  • Lamination: This finish protects the sticker by adding a layer of protection, making it more robust and resistant to scratches and tears. Lamination is an excellent choice for stickers that will be used in high-traffic locations or exposed to the environment.
  • Holographic: This finish imparts a rainbow-like effect to the sticker. Holographic stickers are frequently utilised for eye-catching stickers or stickers that will be used in marketing materials.
  • Metallic: This treatment imparts a metallic sheen to the sticker. Metallic stickers are frequently used for stickers that are intended to appear opulent or high-end.

Printing Options

Printing Options

There are a few ways to print stickers. Some people do it all themselves at home with a regular printer and a cutting machine. Others send their sticker files to a professional printer. Another choice is using online dropshipping and print on demand companies that print and ship stickers directly to customers.

To print stickers at home, you’ll need adhesive sticker paper. You can buy this paper at craft stores, or online. Make sure the paper works with your printer. Whether it’s inkjet or laser.

After printing, use a cutting machine like a Cricut or Silhouette to cut out the stickers. Printing at home lets you make custom stickers whenever you want without keeping a big stock. This means you can offer more designs in your store.

The downside of printing at home is that it might take some practice to get the printing and cutting right, which uses up time and materials.

Professional Sticker Printing

Another choice is paying a company to print your stickers. Online services like StickerApp, Sticker Mule, and Sticker Giant are popular and usually well-reviewed. You can also use local printers that might be faster.

Following your upload of your design and selection of materials, the company takes care of the cutting, printing, and mailing of your stickers.This option is helpful if you have a lot of orders. And don’t have time or equipment to print them yourself. You won’t see the final product until it’s delivered.

You’ll also have to pay for batches of stickers upfront. The cost per sticker goes down as you order more. So you’ll need to decide if you want to order a lot at a lower cost per sticker or fewer at a higher cost per sticker.

If you’re interested in using a printing company, see if they offer a sample pack so you can check out their different sticker types.

Dropshipping Stickers

A third option for printing stickers is using a dropshipping service. Upload your design to Blinkstore or Printify and let them handle everything, from printing and cutting to shipping orders to your customer.

Stickers Cutting

Stickers Cutting

When you’re cutting stickers, there are two main methods: die cut and kiss cut.

Die Cut

A die-cutting machine uses a blade to cut stickers in precise shapes according to a programmed pathway. These machines can cut both the sticker and its backing material.

Die cutting allows stickers to be cut exactly to the shape of your design, whether it’s a simple circle or a detailed illustration of leaves. Two popular die-cutting machines for making stickers are the Cricut Maker and the Silhouette Cameo.

Kiss Cut

Kiss cutting is a technique where the cut goes through the top sticker layer but not the paper backing. When you peel off the sticker, the backing and border stay intact. This method is often used to make sticker sheets with multiple designs.

Marketing Mockups

Create realistic mockups of your stickers on various surfaces. These mockups are suitable for usage in marketing brochures and product presentations. You can use to generate these super realistic mockups for free.

Following these steps will have you well on your way to creating appealing stickers that not only reflect your creative vision but also resonate with your target audience, increasing their likelihood of becoming repeat buyers.

How do I sell stickers online?

Blinkstore tutorial on How to make stickers to sell online using print on demand business model

The best and most effective way to make and sell stickers online is through Blinkstore, one of the largest print-on-demand platforms. The best part is you don’t need to make hefty investments to get started. All you need is some time and creativity to invest. You only need to upload your favourite designs and Blinkstore will take care of the rest including sourcing, printing, shipping and payment so that you don’t need to worry about anything. Here is how to make stickers to sell online using Blinkstore:

1. Visit the Blinkstore website

To begin, launch your web browser and navigate to the Blinkstore website.

2. Sign Up or Log In

If you don’t have an account already, click the “Sign Up” or “Create an Account” button to create one. You must enter your email address and create a password. Log in with your existing credentials if you already have one.

3. Create a new store

Once you’ve logged in, you’ll be sent to your Blinkstore dashboard. From here, you can create your first store. Click on the “Create +” button in the top left corner and select “New Store”. Write the name of your store when prompted. Make sure to select a name that you want for your sub-domain.

4. Add Products to your store

Once you have successfully created your store, you can add products for further customization. Browse through the catalogue and select stickers from the list.

5. Upload your design

Once selected, upload your design there. Make sure to maintain 300 pixels per inch dimension. For eg. to get a 10×10 inch print make sure the design is of dimension 3000×3000 pixels.

6. Preview your design

After uploading, adjust the sticker position and click on Preview. Once you are satisfied, you can click continue.

7. Add Product Description

Add your product title and description along with some relevant tags. Set your product margin as per your desire and hit publish. Your custom sticker is now live at your store and it’s ready for sale.

8. Promote your store

Your store is all set now to sell your stickers. Promote it on social media, collab with creators to share your products to your audience.

What types of stickers should I make?

Types of Stickers | How to make stickers to sell online
Types of Stickers | How to make stickers to sell online

There are many types of stickers that you can create using your imagination and sell them online. Here are a few sticker design ideas to get you started:

  • Illustrations & Artwork: Use your unique illustrations, artwork, and designs to create aesthetically appealing stickers. These could include everything from charming figures to complicated patterns.
  • Typography and phrases: Create stickers with motivational phrases, humorous sayings, or inspiring quotes. Typography-based stickers can be very popular, especially if they correspond to current trends.
  • Pop Culture References: Popular trends, memes, movies, TV series, or iconic symbols that are relevant to your target audience should be capitalised on.
  • Minimalist and Abstract Designs: Because of their simplicity and versatility, minimalist and abstract stickers have a wide appeal.
  • Nature and Animals: Nature-inspired designs, such as flora, animals, and landscapes, might appeal to nature and animal fans.
  • Interests: Create stickers that appeal to specific hobbies or interests, such as gaming, sports, cuisine, music, or crafting.
  • Seasonal & Holiday Themes: Create stickers that correspond to the various seasons, holidays, and celebrations that occur throughout the year.
  • Customizable Stickers: Provide stickers that may be personalised with names, initials, or other details to make each customer’s experience unique.
  • Travelling: Craft stickers that capture the sense of travel, adventure, and exploration, appealing to individuals with wanderlust.
  • Fandom & Fan Art: If you’re a fan of a specific book, movie, TV show, or video game, consider making fan art stickers that other fans will like.
  • Food and Drink: Create stickers that feature favourite meals, beverages, and culinary aspects, aimed towards foodies and cookery enthusiasts.
  • Social and political: Create stickers that reflect vital social or political messages, allowing your consumers to support issues they care about.
  • Vintage & Retro: Tap into nostalgia by creating stickers with a vintage or retro feel, reminiscent of fashions from previous decades.
  • Educational and informative stickers: Create stickers with educational value, such as interesting facts, language lessons, or scientific principles.
  • Humour & Puns: Funny stickers with witty puns or jokes can make your clients grin and inspire them to spread your designs.

How to price stickers for sale?

How to make stickers to sell online with reasonable pricing
How to make stickers to sell online with reasonable pricing

Pricing becomes a significant factor in price-sensitive markets like India. No matter how good you know about how to make stickers to sell online, ultimately the pricing will decide how much sale your product will be able to generate. Here is a simple formula to set the sticker prices:

Cost Per Sticker + Desired Profit Margin = Sticker Selling Price.

Here are a few things to think about when pricing stickers for sale:

  • How much does it cost you to design and sell a sticker? This covers material, printing, and shipping costs.
  • How much do you want to profit from each sticker? Aim for a profit margin of 20-30% as a general rule.
  • What do other sellers charge for comparable stickers? You don’t want to overprice or underprice your stickers in comparison to the competitors.
  • What makes your stickers special and valuable? You can charge a high price if your stickers are of high quality and unique.

Market Your Sticker Store Online

Market Your Sticker Store Online

Marketing your sticker store is crucial to attracting customers and increasing sales.

Use of the Right Keywords

Keywords help search engines understand what you’re selling and how to show it to potential customers. Think about the words and phrases people might use to find your stickers online.

Make sure your product tags, descriptions, and titles contain these keywords. As a result, your store appears more prominently in search results.

Promote Your Products with Social Media

Find out which social media platforms your target customers use the most—like Instagram, TikTok, or Facebook. Create a business account for your sticker store on these platforms and start sharing your designs, behind-the-scenes content, and fun memes related to your products. Regularly posting engaging content will attract new followers and potential customers to your store.

Additional Marketing Strategies:

  • Collaborate with influencers or micro-influencers in your niche to showcase your stickers to their audience.
  • Offer exclusive discounts or promotions to incentivize first-time buyers and encourage repeat purchases.
  • Participate in online communities or forums related to sticker art and design to connect with like-minded individuals.

Make Your Sticker Brand Stand Out

Make your brand stand out with unique stickers that celebrate your passion or promote your business. Develop a distinctive style for your stickers so that they become easily recognizable and memorable. This visual identity will make your brand stick in people’s minds and attract more attention.

  • Conduct market research to understand your audience’s preferences and design stickers that resonate with their interests.
  • Leverage design tools like Adobe Illustrator or Canva to create professional-quality sticker designs.


Lastly, selling stickers online requires a combination of creativity, strategy, and commercial knowledge. You can start a successful sticker business that resonates with clients and generates pleasing profits by creating appealing designs, setting competitive prices, and employing efficient marketing. To build a lasting and rewarding online endeavour, remain agile, listen to client feedback, and constantly tweak your strategy.

Hopefully, with our guide, you now know how to make stickers to sell online. Don’t forget to check out Blinkstore for the best quality print-on-demand products including stickers and start your entrepreneurial journey today!

FAQs on How to make stickers to sell online

Here are some frequently asked questions about How to make stickers to sell online.

How to make stickers and sell them online?

Here is a step-by-step process on how to make and sell stickers online:
1. Visit Blinkstore and create your account
2. Create your store and finish adding up products
3. Select Stickers from the product catalogue and upload your desired design
4. Position the sticker perfectly and finalize the product
5. Set product description and profit margin and publish to start selling.

Where can I make my own stickers for free?

To make my own stickers for free, you need to visit Blinkstore, a reputed print-on-demand platform in India.

How do I print stickers?

To print stickers, you need to get sticker paper and make sure you get the right type of paper for your type of printer. You can also partner with print-on-demand platforms like Blinkstore to print the stickers for you.

Is selling stickers online profitable?

Yes, selling stickers online can be profitable if done strategically. Success depends on factors like niche selection, quality of designs, marketing efforts, and target audience. Many sticker sellers generate significant income through e-commerce platforms, marketplaces, and their own websites by tapping into the growing demand for unique and customizable stickers.

How do I become a sticker seller?

To become a successful sticker seller online, Create Unique Designs and choose a Sales Platform. Set Up Your Online Store, Market Your Stickers and Handle Orders and Shipping.

Can I sell digital stickers online?

Yes, you can sell digital stickers online as downloadable files. Digital stickers are popular for digital planners, journals, and creative projects.

What type of stickers sell the most?

The types of stickers that sell the most often cater to popular themes and trends. Some top-selling sticker categories include Pop Culture, Nature, and Animals. Typography and Quotes, Seasonal and Holidays, and Customizable and Personalized.