How to Earn Money From YouTube in India with 1k Subscribers

YouTube is the most popular video platform in the world. There are many Indians who are making lots of money and living from YouTube. And if you are also wondering about How To Earn Money From Youtube in India, we’ve got you covered. There are many ways to make money from youtube, like YouTube’s partner program, design and selling t shrits online in India, sponsorships on Youtube videos, or selling online merchandise. In this updated 2022 guide on how to make money from YouTube, we’ve covered them all in detail along with many more ideas.

Nearly 43% of the global YouTube users come from India. Which makes around 225 million YouTube viewers who are from India. It is evident how big the YouTube platform is in India. And this presents a clear opportunity for people in India to create a YouTube channel, make great regional and international content, and earn money from YouTube in India by engaging millions of viewers.

In this blog, we’ll go over the details of how you can earn money from YouTube in India, what are the things you need to keep in mind, what mistakes to avoid, and the most important “How much money can you earn from YouTube in India?”.

So let’s dive in!

Who makes the most money on YouTube?

The YouTube creator economy is expected to continue growing, with reports suggesting up to 30% growth in 2023. There are many YouTubers around the world who’ve become millionaires. They do not necessarily earn all this money from YouTube’s Ads Monetization (i.e. YouTube Partner Program). Instead, these YouTube celebrities do big commercial deals to license content, do deals to promote other brands (sponsorship), host their own paid events, and run businesses that they promote through their YouTube.

You must be wondering, how will it help me how to earn money from youtube in India. The catch here is that YouTubers in India are now following in the footsteps of international YouTubers. It is also good for setting up benchmarks for content, and expectations, and taking ideas from the best. It also shows us the true potential of monetization as a YouTuber.

According to pressfarm, these 10 YouTubers are the top earners on YouTube in 2024.

1. Jeffree Star, $200 million (15.8M subscribers)
   
2. Dude Perfect, $50 million (60M subscribers)
   
3. PewDiePie, $40 million (111M subscribers)
   
4. MrBeast, $200 million (240M subscribers)
   
5. Rhett and Link, $40 million (5.18M subscribers)
   
6. Lilly Singh, $22 million (14.4M subscribers)
   
7. Logan Paul, $75 million (23.5M subscribers)
   
8. Jake Paul, $30 million (20.5M subscribers)
   
9. Liza Koshy, 6 million (16.9M subscribers)
   
10. David Dobrik, $20 million (17.6M subscribers)
    

You can watch the content created by them and observe what makes their work so engaging, and entertaining, and how they are able to command such huge money with their YouTube channel.

How to Setup a YouTube Channel?

Now that know the potential of YouTubers to earn money in India. Let’s get started with the steps.

Step 1:Log in to Your Google account

If you’re not part of the Google gang yet, no sweat. Head over to the Google account creation page – think of it as your VIP pass. Fill in the necessary info, and follow the yellow brick prompts to create your account. It’s like getting your backstage pass to the internet extravaganza.

Step 2: Create a YouTube account

Already got that snazzy Google account? Fantastic! Cruise your digital ship to YouTube (yes, youtube.com). Look for the “Sign In” button in the top-right corner – it’s your golden ticket. Tap that, punch in your Google account details, and voila – welcome to the YouTube spectacle!

Step 3: Access YouTube Studio

Click on your digital avatar in the upper-right corner and pick “YouTube Studio” from the drop-down menu. This is your exclusive backstage pass to the enchanting world of channel management.

Step 4: Configure Your Channel

Inside the YouTube Studio, navigate the left sidebar like a seasoned explorer and find “Settings.” This is where the magic unfolds. Customize your channel name, toss in a catchy description, and tweak privacy settings to craft a space that’s uniquely yours.

Step 5: Add Visuals

Let’s make your channel a visual feast. Upload a profile picture by hitting the camera icon next to your channel name – it’s like your channel’s face. For banner bling, hit “Customize Channel,” then “Add channel art.” Pro tip: Optimal size is 2560 x 1440 pixels – gotta keep it razor-sharp!

Cinematic Welcome (Optional Extravaganza):

Feeling a bit Spielberg? Craft a channel trailer to roll out the red carpet for new visitors. Upload it and set it as the main event in the “Customize Channel” section. It’s your chance to make a blockbuster first impression.

Step 6: Don’t Forget the ‘About’ Section

Don’t breeze past the “About” section – it’s your channel’s program notes. Click “Customize Channel,” then groove over to the “About” tab. Share the juicy details about your channel, toss in social media links, and let viewers in on the party specifics. This is where your story becomes the main attraction.

You need to do some research on YouTube on what kind of content is available in your area of expertise or your niche Defining your niche, or in other words, what kind of content you’d be making on youtube is very important.

You need to have a basic idea of what lines you’d ideate your content. And the audience will also establish a connection with your channel and your content type. Do research to figure out what kind of content is not readily available on YouTube, but you think has great demand among the audience.

Once you create your channel, you need to personalize it with your channel’s name, channel art, links, description, introduction video, and more.

Personalization of your youtube channel with playlists and content is an ever-running task. We’d suggest that at this stage you do not focus much on how to earn money from YouTube in India. Instead, you only think about the type of content you’d be creating and focus on the core value your content has. The core value of the content can either be entertainment, information, education, aesthetics, etc.

How to enable monetization on YouTube

If you want to make money on YouTube, you must comply with a set of guidelines.

1. Your YouTube Channel must have 1000 subscribers.
2. Watch time on your YouTube Channel in the last year should be 4000 hours or 2,40,000 minutes.

These are the two rules that must be followed in order to earn from Google Adsense on YouTube.

Are you ready to monetize your YouTube channel. Step-by-step process to YouTube channel monetization:

1. Sign in to the YouTube account that you want to monetize
2. Click the icon for your account in the top right corner
3. Open YouTube Studio
4. In the left menu, click on Other Features –> Monetisation
5. Agree to the YouTuber Partner Program terms
6. Create a new AdSense account or connect an existing one to your channel (You need an AdSense account to get paid)
7. Set your monetization preferences.

If your application for the YouTube partner program gets approved, you’ll receive the following email informing you about the approval of your monetization application.

If your application doesn’t get approved by YouTube, you’ll receive the following email informing you about the non-approval.

The income from the ad will be excluded if.

1. Your videos include adult content
2. Videos are related to violence
3. Content that includes harassment and obscene language
4. Promotion of drug selling and all other related videos
5. Videos that showcase very sensitive and disturbing events in society. For example political conflicts, natural disasters, and many more.

How To Earn Money From Youtube in India

How To Earn Money From Youtube in India? There are many ways to achieve this.

Here, you’ll find the top 10 ideas to make money from YouTube in India. Not everything might be applicable to every YouTuber and every channel. So pick what suits you and experiment with it for a month or two. And then either move on to the other ways of monetization or add new ways to your existing monetization channels.

Become a YouTube Partner and earn money from ads

Refer to point number 5 again to learn how to apply for the YouTube partner program and monetize your channel and videos from Google Ad Sense. A lot of people have the query that how much money can I earn from youtube per 1000 views. There’s no way to answer that question. Because the monetization by Ads depends on the region, CTR (clicks the Ads get), playthrough (for how long did the viewer watch the Ad before skipping), and a dozen other factors.

In the following tables, you” find youtube income per 1,000 views. And 1 lakh subscribers on youtube money in India.

So here’s an estimate of how much you can earn in India per 10k views, 100k views, 1 Million Views, and 150 Million views. You can guess the many views anywhere in between. These are also not sure-shot numbers. But can be a good guideline to motivate you.

Video Views	Estimated Earnings (in dollars)	Estimated Earnings (in ₹)
10K	$50 to $80	₹200 to ₹500
100K	$500 to $2,500	₹2,000 to ₹5,000
1 Million	$3,400 to $40,000	₹7,000 to ₹30,000
150 Million	$80,000 to $100,000	₹1,50,000 to ₹6,00,000

Another frequently asked question is what kind of channels earn the most money on Youtube. Again, there are many estimates on this but no correct answer. YouTube officially never says that a certain category of channels will earn more in comparison to the other category of channels.

Still here’s an estimated list of how much a channel can earn per 1 million views on YouTube depending on the category of the channel. You can also think of it in a way that whichever category attracts the most audience will likely earn more money on YouTube.

Channel Earnings	Earnings (Approx ₹ )
Comedy	₹ 22,000- ₹ 30,000
Music	₹ 7,000 – ₹ 11,000
Technology	₹ 14,000 – ₹ 22,000
Roasting	₹ 18,000 – ₹ 29,000
Food	₹ 7,000- ₹ 11,000
Gaming	₹ 7,000- ₹ 14,000

Sell products or merchandise

Almost all YouTubers and Creators in the west have their own official merchandise. It is not only a way to earn money from youtube but also a way for your fans to get something from you other than your videos. A physical product they your subscribers can buy from you will make them remember you for long and will also become a stronger signal for word-of-mouth.

You can launch your official merchandise store using Blinkstore. Blinkstore is free forever and you can sell 30+ varieties of print-on-demand products. Whenever someone will buy a product from your store, Blinkstore will take care of the operations, print-on-demand, and shipping.

Crowdfund your next creative project

Here are 4 popular crowdfunding platforms out there that you can leverage.

1. Kickstarter
2. Indiegog
3. CircleUp
4. GoFundMe

You can use these platforms to launch new products, fund your ideas and side projects, and raise money from your fans.

Let your audience support your work through “fan funding”

Some popular ways for your fans to fund you as a creator are as follow:

• YouTube’s Super Chat: Super Chat is a feature that you can use when you go live on YouTube. It allows you create to a tip jar for your viewers to send you money as contributions or donations.
• Patreon: It is a membership platform that allows you to create paid plans for your fans. Fans can purchase a paid plan for as low as Rs. 50 a month and you can provide extra services like premium content, once in a while video catchup, etc.
• Tipeee: With this platform, you can create one-time and recurring subscriptions.

License your content to the media.

Many YouTubers who are great with storytelling, cinematography, and producing content of a certain quality also have the option of producing content for other purposes. For example, YouTubers in India have produce Ads, Web series for OTT platforms, and produced videos for brands.

Work with brands as an influencer or affiliate.

You must have noticed that many YouTubesr have sponsored products, services, and brands in their videos. YouTubers block 10 secs or so within their video to talk about their sponsor. They actually have fixed price for these Ad slots like TV channels do.

You can either reach out to brands or provide your contact details in your channel description and mention “For collaborations write to me at xxxxx@email”. You can also put affiliate links in your video description of products from Amazon or other e-commerce platforms.

Register on Influencer Marketplaces

Here are some influencer marketplaces you can list your channel on. A lot of small and big brands can discover you from the influencer marketplaces and reach out for paid promotions and partnerships.

• Grapevine Logic: Is a popular influencer marketplace, you need at least 10k subscribers on your channel to be eligible.
• YouTube BrandConnect: This is an invite only platform for YouTubers with at least 25,000 subscribers.
• CovertKit: From ConvertKit you can partner with other YouTubers and brands.
• Crowdtap: On CrowdTap, you can complete small content creation tasks for brands and get paid for them.

Affiliate Marketing on YouTube

Leverage your influence by teaming up with brands through affiliate marketing. Here’s how:

• Find Relevant Products or Services: Identify products or services that resonate with your audience and are relevant to your content.
• Join Affiliate Programs: Sign up for affiliate programs related to your chosen products or services. Popular platforms include Amazon Associates, ClickBank, or individual brand programs.
• Create Compelling Content: Craft engaging videos that seamlessly incorporate the affiliate products or services. Offer valuable insights, reviews, or demonstrations to encourage clicks.
• Include Affiliate Links: Place unique affiliate links in your video descriptions. When viewers click and make a purchase through these links, you earn a commission.

Create Sponsored Content for Brands

Monetize your influence by partnering with brands for sponsored content:

• Build Your Brand: Establish a consistent and authentic brand identity. Brands are more likely to collaborate with creators who align with their image.
• Pitch to Brands: Reach out to brands you admire or use influencer marketing platforms to connect with potential sponsors.
• Disclose Sponsorships: Be transparent with your audience. Clearly disclose any sponsored content to maintain trust.

Get Your Fans to Pay You Directly

Engage your audience directly and turn them into patrons:

• Join YouTube’s Channel Membership: If eligible, enable the Channel Membership feature on your channel. Viewers can become paying members to access perks like exclusive content, badges, or emojis.
• Set Up a Patreon Account: Create a Patreon account to offer additional benefits to your most dedicated fans. This platform allows your audience to support you with monthly subscriptions.

YouTube Shorts

Explore the potential of YouTube Shorts, a short-form video feature:

• Create Short, Snappy Content: Leverage the Shorts format to capture attention quickly. Craft content that is entertaining, engaging, and easily shareable.
• Leverage the Shorts Fund: If eligible, participate in the YouTube Shorts Fund. YouTube allocates a fund to reward creators for their Shorts content based on performance.

License Your Content to The Media

Your content may have broader appeal beyond YouTube. Consider licensing it to media outlets:

• Contact Licensing Agencies: Reach out to licensing agencies that connect content creators with media outlets. They can help you negotiate fair deals for the use of your content.
• Optimize for Licensing: Create content with potential licensing in mind. High-quality, unique, and evergreen content is more likely to attract media interest.

How To Earn Money From YouTube in India with 500 Subscribers?

1. Enable Monetization: Once your subscriber count hits 500, unlock the door to earnings by applying for the YouTube Partner Program (YPP) in India.
2. Meet Watch Hours Requirement: Alongside the 500-subscriber milestone, ensure your videos amass a collective 4,000 watch hours in the past 12 months.
3. Set Up AdSense Account: Bridge your YouTube channel to an AdSense account, kickstarting your income journey through ads on your videos.
4. Diverse Income Streams: Tap into various revenue streams – from ad revenue to channel memberships, Super Chat during live streams, and even a merchandise shelf.

How to Earn Money from Youtube in India 1K Subscribers?

1. Meet Eligibility Criteria: Achieve the coveted 1,000 subscribers on your YouTube channel, a stepping stone to increased monetization opportunities.
2. Apply for YPP: With your subscriber count at 1,000, open the gateway to revenue by applying for the YouTube Partner Program.
3. Reach 4,000 Watch Hours: Keep the content flowing! Ensure your videos collectively hit a minimum of 4,000 watch hours in the past 12 months.
4. Connect AdSense Account: Solidify your monetization strategy by linking your YouTube channel to an AdSense account.
5. Diversify Revenue Streams: Don’t stop at ad revenue. Explore additional income channels like sponsorships, affiliate marketing, and merchandise. Your earnings potential is vast

YouTube Tips to Grow Your Channel

Growing a YouTube channel involves strategic efforts and engagement. Here are some tips to boost your channel’s growth:

Using Analytics Prudently

• Regularly Review YouTube Analytics: Dive into your YouTube Analytics to understand your audience’s behavior. Identify top-performing videos, audience demographics, and traffic sources. This data informs your content strategy.
• Pay Attention to Watch Time: YouTube favors videos that keep viewers on the platform. Prioritize content that maximizes watch time, and consider creating playlists to encourage binge-watching.

Monitor Your SEO

• Keyword Research: Identify relevant keywords using tools like Google Keyword Planner or YouTube’s search suggest feature. Incorporate these keywords naturally into your video titles, descriptions, and tags.
• Engaging Thumbnails and Titles: Create compelling thumbnails and titles. These elements influence click-through rates, impacting how often YouTube recommends your videos.

Make Videos on Niche Subjects

• Define Your Niche: Cater to a specific audience by defining your niche. Focusing on a particular subject establishes your expertise and attracts a dedicated viewer base.
• Address Audience Needs: Understand your audience’s needs and create content that provides value. Solve problems, answer questions, or entertain within your niche.

Call to Action (CTA)

• Encourage Engagement: End your videos with a clear call to action. Ask viewers to like, comment, share, and subscribe. Interaction signals to YouTube that your content is valuable.
• Use Info Cards and End Screens: Utilize YouTube’s features like info cards and end screens to direct viewers to other videos, playlists, or your subscribe button.

Promote on Social Media

• Leverage Multiple Platforms: Share your videos on various social media platforms. Tailor your promotion strategy to each platform’s audience and features.
• Engage with Your Audience: Respond to comments on both YouTube and social media. Building a relationship with your audience fosters loyalty and can attract new viewers.

Nurture a Community

• Create a Community Tab: If eligible, use the Community tab on your channel to share updates, polls, and behind-the-scenes content. This fosters a sense of community among your subscribers.
• Host Live Streams: Connect with your audience in real-time through live streams. Use this opportunity to answer questions, discuss upcoming content, or simply chat.

Consistency is Key

• Regular Upload Schedule: Stick to a consistent upload schedule. Whether it’s weekly or bi-weekly, consistency helps build anticipation and keeps your audience engaged.
• Quality Over Quantity: While consistency is crucial, prioritize quality content. A well-produced video that adds value is more likely to attract and retain viewers.

Launch your official merchandise on YouTube

YouTubers around the world are now launching their own official merchandise for their fans and followers. launching a merch store is not difficult and it is one of the best ways to earn money from YouTube in India at the same time it elevates your brand as a creator.

Here’s a quick step by step guide to launching your own official merch on YouTube:

Step 1: Sign up on seller.blinkstore.in and create your store. Tip: Keep the store name the same as your channel name to keep your creator brand consistent.

Step 2: Customize your store as per your needs. And start designing merch from the catalog of 30+ Print-on-demand products available on Blinkstore.

Step 3: Launch your store and put the link to your store on the About page of your YouTube channel. And also put the link to your merch store in the description and first comment of every video to promote it and give it visibility among your viewers.

Top 5 richest YouTubers in India

After the top 10 YouTubers globally, let’s see the top 5 richest YouTubers in India. They are the epitome of success as a YouTube creator in India and clearly know how to earn money from YouTube in India. These creators are great entertainers and also among the top tech reviewers in the world. They started early, created content that appealed to the masses, and keep creating consistently.

Let’s see the list — Top Indians YouTubers by Earnings:

1. Ajey Nagar, Rs. 25 Crore — ~$3.5 million (35 million subscribers)
   Ajey Nagar is popularly known as CarryMinati. He has over 35 million subscribers. According to Business Connect India, CarryMinati has total assets of $3.5 million (Rs 26 crore approx).
   
2. Bhuvan Bam, Rs 25 crore — ~$3 million(25 million subscribers)
   Along with being a comedian, Bhuvan is also a writer, singer, and songwriter. He plays multiple characters in the vines on his channel “BB ki Vines”, like Bhuvan, Banchoddas, Sameer Fuddi, Titu Mama, Bablu, Janki, Mrs. Verma, Adrak Baba, Mr. Hola, Papa Maakichu, and Detective Mangloo.
   
3. Ashish Chanchlani, (27 million subscribers)
   Ashish Chanchlani creates comedy sketches that are very relatable and enjoyed by a wide audience. Business Connect India mentioned that Ashish earns approximately $115,000 to $ 180,000 per month.
   
4. Amit Bhadana, (23.8 million subscribers)
   He has collaborated with Bollywood actors like Rajesh Sharma, Hemant Pandey, Manoj Bakshi, and Manoj Joshi. According to Business Connect India, Amit Bhadana’s total assets are around $5.7 million.
   
5. Gaurav Chaudhary, (22 million subscribers)
   Gaurav Chaudhary is known as Technical Guruji. Technical Guruji creates mobile, gadgets, and tech review videos in Hindi and English for the Indian audience. According to Business Connect India, he has a net worth of $45 million (Rs 326 Crore INR).

The net worth of these YouTubers and income may vary from reality. We are only presenting the data that we could gather from other sources.

Nonetheless, these YouTubers and many more along with them have clocked great success on YouTube in India. This goes on to show the potential of youtube for people to earn money and seriously explore how to earn money from YouTube in India.

Who’s going to watch your YouTube Channel?

Once you regularly start creating videos for your Youtube channel and start uploading them, you’ll get into the flow. After crossing the first 15-20 uploads, you’d also see that you’ve started getting some views and engagement on your videos.

Some YouTubers also get early success and their first few videos get viral and get thousands and millions of views. That is possible in a scenario when the topic of the video was viral and people were already searching for it, or you have great followership on Twitter/YouTube and you share it with your existing audience or the first hundred people who watch it like it so much that they keep on sharing with their friends.

But when it comes to getting a high number of views and subscribers, you can only do things that are in your control. Like creating great content, optimizing your video description and title for the YouTube algorithm, uploading subtitles, uploading a high-quality video, etc. But the rest depends on the platform’s algorithm and the viewers.

Define the target audience of your YouTube channel:

1. People from which country, region, and/or city will watch and subscribe to your channel.
2. What’s the age and gender of the people who would find your content relevant
3. What’s the language your audience speaks and is most comfortable with
4. What are the topics your audience likes to watch
5. What other channels they might be watching
6. Where do they spend their time on the Internet

These things will help you ideate content for your YouTube channel. And you’d ensure to some extent that your content turns out to be relevant.

How to “sell” without annoying your audience?

If you over do the selling of products, placement of Ads, affiliate links, and promotional content in your video, it might annoy your views. It is important to sell but without annoying your audience.

Keep a format and segue of transition as you start to talk about your sponsors or your products. Try to include the promotions, merchandise, and sponsor placement within the flow of your content.

You can learn from top YouTubers how they sell without annoying the views in their videos. Create your own rules and don’t break them up easily on the requests of brands. Remember that the brands do not care much about your audience and might push you extra to oversell their products within your videos. So keep your stand and guidelines firm on how you put promotional content in your videos.

Remember That Content is king

How to earn money from YouTube in India? 95% of Indians on YouTube watch content in local languages. YouTube is expecting a 40% growth in the content created in Bengali, Marathi, Tamil and Telegu, and other regional languages. This presents a huge opportunity for you to create content in a regional language. A lot of good content that is easily available in the English language is not available in the regional languages of India. But the appetite for all kinds of content is there in the market.

Remember that to earn money from YouTube in India, you must create content that is highly engaging and gets shared among your audience. Engagement, word-of-mouth, and watch hours on your videos will directly depend on the quality of the content.

Conclusion

Other than YouTube there are many other ways to earn money online in India. If you are researching for more money-making ideas, read these 50 Ideas on How to earn money online in India. Apart from YouTube, we’ve many social media platforms that are capable of generating good monetization. We’ve written 10 top ideas here on How to earn money from social media in India.

We can safely say that YouTube and content consumption will continue to grow in India. There is a lot of potentials for you to start a new channel on YouTube even in 2022 and beyond. And if you already have a channel, it’s time you start creating and establishing new revenue channels for it.

FAQs on How to Earn Money From YouTube in India